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Calls for Amazon to stop selling ‘Mexico Will Pay’ Costume

Latino activist Jerónimo Saldaña says suit promotes race hatred and is reminiscent of Ku Klux Klan.

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Everything is possible in Amazon, from books no longer on print to costumes that promote racism, like the one with a brick pattern that reads “Mexico will pay!” . However, Chicano activist Jerónimo Saldaña wants to put an end to that.

The 37-year-old Chicano from L.A  ( best known for developing the popular “Make America Mexico Again” hats with the Latinx organization Mijente) is the  the man behind a petition asking Amazon to take down the wall costume, which he says is “anti-Latinx.”

“I first saw the Amazon costume on my friend’s Facebook timeline,” he told The Huffington Post. “My social media community has become such an important part of resistance and staying vigilant.”

I In March of this year, Saldaña published a petition directed at Jeff Bezos, the CEO of Amazon, in Mijente [an online publication for the US Latino community]. I wanted to tell everybody that Amazon was promoting anti-Latino feelings, the same as the president did during his campaigns.”

Saldaña’s missive reads: “The party costume being sold on Amazon promotes despicable xenophobia and is nothing less than a modern version of the Ku Klux Klan outfit. We demand that Amazon remove this and all racist merchandise on its website.” Within days, the letter had garnered hundreds of signatures. “I know that this is a small gesture,” says Saldaña, “but for me it is very important that we do not remain silent.”

Asked whether he thought he was over-reacting, Saldaña said: “A hate message should not be a way of expressing oneself. I’m not asking people not to wear it. They are free to decide, but I don’t think that Amazon should sell it, because it promotes racism.”

An Amazon representative said that the costume is not available on its Mexico site, but remains on the US site, as rerported in El País.

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