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The documentary "13:14: El Reto de Ayudar" tells the story of rebuilding the homes of thousands of families affected by the earthquake in Mexico in 2017. Photo: Getty.
The documentary '13:14: El Reto de Ayudar' tells the story of rebuilding the homes of thousands of families affected by the earthquake in Mexico in 2017. Photo: Getty.

A new documentary about Mexico's 2017 earthquake

'13:14: The Challenge of Helping' (English title) produced by Eugenio Derbez and Juanpa Zurita, will premiere on Prime Video in September.

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The magnitude 7.1 earthquake that hit Mexico City and its surroundings at 1:14 p.m. on Thursday, Sept. 19, 2017, left more than 350 dead, thousands injured and more than 1,000 buildings destroyed.

Five years later, a documentary tells the story of the families affected by the earthquake, the efforts to rebuild damaged homes, and the desire of a group of volunteers seeking to restore hope to all Mexicans who lost everything after the catastrophe.

The film is called 13:14: El Reto de Ayudar (13:14: The Challenge of Helping), and is produced by Mexican actor Eugenio Derbez and Juanpa Zurita. In addition to being in charge of production, Zurita also stars in this documentary.

The trailer for the Amazon Original movie, released this week, shows Zurita who, in his eagerness to collaborate, brought together singers, actors, content creators, celebrities from the world of entertainment, architects and experts, to raise funds and support the reconstruction of damaged houses in the town of Ocuilan, in the State of Mexico.

"So many public figures joined, that suddenly I no longer knew who was who," said Zurita, referring to the wave of positive responses he received when promoting the initiative.

Throughout the reconstruction work, the team faced several challenges, including accusations of alleged misappropriation of funds that spread on social media and in the press. This made many of the victims stop believing in the project, as can be seen in the trailer.

To these criticisms, the participants of the production have responded by showing their true intentions with hard work, perseverance, and honesty.

13:34 El Reto de Ayudar is directed by Mexican filmmaker Santiago Fábregas, who has also served as director on the Televisa series El Candidato Rayo and the second season of Las Crónicas del Taco, which streamed on Netflix. 

Fabregas' documentary is executive produced by well-known comedian Eugenio Derbez, Ben Odell and Javier Williams, the head of Spanish production at 3Pas Studios, along with Arco Entertainment with JuanPa Zurita and Brenda Tubilla also serving as executive producers.

The film was shot over four years, allowing the crew to obtain 150 hours of unpublished material.

13:34: El Reto de Ayudar will be released on Sept. 16 exclusively on Prime Video.

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