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The special design is in honor of his hometown Cayey, Puerto Rico. Photo: Yandel video capture.
The special design is in honor of his hometown Cayey, Puerto Rico. Photo: Yandel video capture.

Yandel launches new sneakers design with Patrick Ewing's branding

The reguetonero will have a special design in honor of his hometown in Puerto Rico.

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Yandel, known for songs like “Me estas tentando” and “Abusadora”, announced that he will soon launch his new SL33 'Cayey' sneakers with Ewing Athletics. This would be the artist's second collaboration with former basketball player Patrick Ewing's brand. 

“I'm counting the days to present this new model to sneaker lovers around the world,” Yandel expressed through a statement. 

On their social media both the artist and the brand showed previews of the new shoes that have been designed with premium quality materials that inspire the mountainous place where the singer grew up. 

“I feel very proud of our first edition and now we can add this incredible new style to our exclusive collection in honor of the city that I carry in my heart with great pride and that has witnessed my growth as a person and as an artist,” added Yandel. 

This exclusive release will be available for purchase beginning September 6, 2024, at 10 a.m. (EST) on the ewingathletics.com and yandel.com websites. In addition, a special event will be held at the Stadium Goods store in New York on the same day, featuring Yandel and Patrick Ewing. 

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