“The Enrique Santos Show” joins iHeartMedia’s Rumba 106.1
Joining the weekly lineup of radio programs, The Enrique Santos Show will be broadcast on weekday mornings.
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Rumba 106.1 has announced that “The Enrique Santos Show” will join its lineup on weekday mornings, beginning Monday, Jan. 9.
Known for combining humor, social satire, and political commentary, the show bridges cultural and generational divides as it connects people across the city into a diverse audience.
Santos' comedic repertoire includes interviews, phone pranks, and his brand of engagement with celebrities. His extravagant radio persona has brought him much popularity, making him one of the most popular Hispanic radio hosts in America, granting him access to big names in pop culture.
Santos will join Jessi Dee, Rumba 106.1's official midday radio host; DJ Jonathan, one of Philadelphia's top Latin DJs; dynamic evening host and DJ Redz, who plays both Hip-Hop and Latin music.
“We are excited to add The Enrique Santos Show to Rumba 106’s all-star weekday lineup,” said Fernando Perez, Rumba 106.1 Program Director.
“I’m thrilled with the amazing on-air team we’ve been able to secure for Rumba 106.1, and we know Santos will bring ideal companionship for our audience,” he continued.
The Enrique Santos Show will run from 6 a.m. to 10 a.m.
Rumba 106.1, proclaiming itself to be “#1 Para Reggaeton y Variedad en Philadelphia”, is an iHeartMedia radio station dedicated to playing Latin American music. Created just last year, it brings a new wave of attention to Latino culture as it seeks to provide for a diverse audience across the city
iHeartMedia is the leading audio media company in America, able to reach over 90% of all Americans each month. They continue to use their connection to their audience to create new platforms, products, and services, such as their recent inception of Rumba 106.1.