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Andres Canella, Pedro Wunderlich, and Dmitry Ivanov implement a creative approach to movement therapy with their apps Wakeout! and Wakeout Kids.
Andres Canella, Pedro Wunderlich, and Dmitry Ivanov implement a creative approach to movement therapy with their apps Wakeout! and Wakeout Kids. Source: Apple

Apple launches inaugural Entrepreneur Camp for Latin founders

If you are an app creator then you have to participate in the first Apple Entrepreneur Camp.

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Are you a Latino entrepreneur? Are you an app developer and startup founder? Are you passionate about technology? 

Last week, Apple launched its inaugural Entrepreneur Camp for Hispanic and Latin founders, inviting leaders and developers from nine app companies from the US, Brazil, Guatemala, and Portugal to build the next generation of cutting-edge apps.

“We are so excited to bolster the impact of Entrepreneur Camp with the addition of this new cohort for Latin technologists,” said Lisa Jackson, Apple’s vice president of Environment, Policy, and Social Initiatives. “It’s an honor to support these founders and developers on their journeys as they build amazing apps that connect, inform, and inspire us.”

The first Entrepreneur Camp was held in 2019 for app-driven companies founded and led by developers from underrepresented backgrounds in technology. The first cohorts focused on female founders and developers, and last year, Apple welcomed its first group of Black founders.

In this kind of Entrepeneur Camps, Apple offers an immersive tech lab where  developers receive one-on-one code-level guidance from Apple experts and engineers to help accelerate their apps. Participants also receive mentorship, inspiration, and insights from the company’s leaders.

Among this first edition's participants is Steven Wolfe Pereira, CEO and founder of 'Encantos: Play, Learn & Grow.'  
Wolfe Pereira is a Dominican-American entrepeneur who was looking for a way to share his Dominican culture with his children and embarked on the task of launching a diverse content library. The company has now expanded its team and offers a wide selection of resources for children to enhance their education and skills through audio, video, books and games created by designers from underrepresented communities. 

Another case is Jorge Briones, founder and CEO of 'Gamma Fighter', a retro-style arcade game inspired by  popular games of the 80's like 'Space Invaders' and 'Galaga'. A fan of video game development since he was a child, Briones has a blog where he publishes his "coding adventures", hoping to inspire others to learn how to code. 

Another example of this year's participant are the founders of  Wakeout! a "movement therapy" app designed to get users off the couch or out of their desk chair with short movement sessions throughout the day, no matter what their environment is like. Already a huge success on the App Store, Wakeout! received an App Store Award in 2020. Since then, its founders Andres Canella, Pedro Wunderlich and Dmitry Ivanov, two Guatemalan-origin developpers, have added thousands of exercises to the platform and even created a separate, but similar, option for children.

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