Shark Tank Crew
ABC’s “Shark Tank” stars Kevin O’Leary, Barbara Corcoran, Mark Cuban, Daymond John, Lori Greiner, Robert Herjavec. (ABC/Richard Middlesworth. Photo taken from Shark Tank Press Center)

Shark Tank in Philadelphia: What are they looking for?

The famous show will be in town looking for entrepreneurs to convince sharks to invest. The city and state has a lot to offer.

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The renowned television show Shark Tank has once again set its sights on Philadelphia, announcing an open call for local entrepreneurs on April 11, 2025 at the Rivers Casino. This initiative offers the city's innovators the opportunity to pitch their projects to the show's casting team, with the possibility of being selected to participate in the upcoming season.

This is not the first time that Shark Tank has chosen Philadelphia as a meeting point to discover new talent. The last call in the city was held in 2017, highlighting the program's continued interest in the local and state entrepreneurial ecosystem, as many Pennsylvania entrepreneurs have participated in the program.

Over the years, several Philadelphia entrepreneurs have participated in Shark Tank, landing significant deals that have boosted their businesses. One of the most emblematic cases is that of Wynnewood native Aaron Krause, who in season 4 introduced Scrub Daddy, an innovative cleaning sponge. Krause landed a deal with investor Lori Greiner, and his product became one of the best-selling products in the show's history.

Another example is BroGlo, a Reading-based company that developed a self-tanning agent aimed at the male audience. In season 16, BroGlo's founders secured a $200,000 investment from Mark Cuban, allowing them to expand their business and increase their market presence.

Philadelphia and Pennsylvania's Entrepreneurial Potential

Philadelphia has established itself as a hub for entrepreneurship in a variety of industries. The city is home to renowned educational institutions, such as the University of Pennsylvania and Temple University, which foster innovation and provide a steady stream of skilled talent.

In addition, the state of Pennsylvania has established itself as a growing entrepreneurial ecosystem, fueled by the support of key venture capital firms and accelerators. Firms such as Philadelphia-based NewSpring Capital have invested in technology, healthcare and life sciences startups, strengthening the investment landscape in the region.

In addition, the state is home to renowned incubators and accelerators, such as Picwell, which supports entrepreneurs in the healthcare industry through mentoring, financing and workspaces. With these resources, Pennsylvania continues to establish itself as a fertile ground for innovation and entrepreneurial development.

As far as Philadelphia is concerned, the real estate sector has also experienced remarkable growth. During 2021, 111,027 properties were sold in the city, representing a year-over-year increase of 20.5%. In addition, in the first quarter of 2022, Philadelphia received $1.5 billion in seed investments, surpassing the previous quarter's $874 million and standing out among major U.S. metropolitan regions in terms of venture capital funding.

The city's economic diversity, ranging from technology to healthcare, has attracted national and international investors. For example, in October 2022, more than $2.5 billion in multifamily housing assets were transacted in Philadelphia, surpassing the 2021 total and marking a new decade high.

Shark Tank's decision to return to Philadelphia for a new round of auditions underscores recognition of the city and state's vibrant entrepreneurial ecosystem. With an attractive education ecosystem, a growing real estate market and a diversified economy, Philadelphia continues to prove that it is a hotbed of innovation and talent. Local entrepreneurs have a unique opportunity to stand out on the national stage, and the city is poised to show the world what it has to offer in terms of entrepreneurship and business development.

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