Bulletproof is The New Black
Backpacks, cars, panties, and tank tops are all getting the “bulletproof” treatment.
All of Caballero's creations are recognized by the U.S. National Institute of Justice in the standardized rungs of IIA, II, IIIA, III, and IV protection levels. Without getting too technical: these jackets are not for the faint of heart. Military personnel, law enforcement, private security, businessmen, heads of state, and personalities, are Caballero's target audience (and, well, at times his target practice).
And though Caballero started out in the war-torn, poverty-stricken, narco-inflicted Colombia of the 1990s, he's recently realized that there's another nearby country in the Western Hemisphere with a high demand for bulletproof fashion: The United States of America.
"Men have historically been society's protectors, in terms of the country as a whole, the community, and the family. This is why men are far more likely to end up in harm's way. Men are the more likely victims of assault and everyday violence. Men are more likely to be targeted and killed because they hold the primary positions of power in society, including political, economic, and cultural."