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Spain's expert in tourism marketing and the innovation director at Riviera Maya Sostenible, David Vicent,  attended the 3rd Regional Congress of Hospitality and Tourism in Panama City, Panama, on Sept. 11, 2017. EPA-EFE/Alejandro Bolivar
EFE

Traditional Latin American hotels need to adapt to new digital trends and social media in order to compete  with new online platforms like Airbnb. But the lack of legislation to regulate the digital market in this area makes it more difficult, expert alerts.

LatAm hotels need reinventing to compete with new online platforms like Airbnb

 09/13/2017 - 03:25
Spain's expert in tourism marketing and the innovation director at Riviera Maya Sostenible, David Vicent,  attended the 3rd Regional Congress of Hospitality and Tourism in Panama City, Panama, on Sept. 11, 2017. EPA-EFE/Alejandro Bolivar

Traditional Latin American hotels need to adapt to new digital trends and social media in order to compete  with new online platforms like Airbnb. But the lack of legislation to regulate the digital market in this area makes it more difficult, expert alerts.

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EFE