spanish speakers

Próxima Parada: Innovación

 07/05/2017 - 14:12
SEPTA isn't stopping with the SEPTA Key, new changes to the system are coming as early as July.

Coherente con su misión desde los inicios de su carrera dentro de la compañía y con un gran conocimiento de la estructura básica y el funcionamiento de ésta, el director general de SEPTA, Jeffrey D. Knueppel, habló en exclusiva con AL DIA sobre la transformación de la empresa de transporte público de Filadelfia de cara a los retos del siglo XXI.

Wednesday, July 5, 2017 - 11:45am

[OP-ED]: The perils of assuming anything about the Latino vote

 05/18/2017 - 08:20
You don’t need to be a political scientist to figure out a few simple truths: In raw numbers, more and more Hispanics will cast ballots in upcoming elections -- as has been the case for the past 36 years.

At the outset of their new book, “Shattered: Inside Hillary Clinton’s Doomed Campaign,” Jonathan Allen and Amie Parnes note that adviser David Plouffe prioritized three goals for Clinton to win: “It was important to have the right culture and mission, to manage Bill Clinton, and to effectively target Latino voters.”

We know how well that turned out.

Wednesday, May 17, 2017 - 12:30pm
Plain Text Author: 
Esther Cepeda

[OP-ED]: A Latino health-outreach program is a reminder that it’s all in the name

 02/14/2017 - 14:21
A decade ago, the hot medical news was the emerging use of “promotoras” -- Spanish-speaking Latina community volunteers who worked with medical organizations to coordinate health outreach activities in their neighborhoods -- as a cutting-edge tactic to produce better outcomes in predominantly Mexican populations suffering from obesity, diabetes and other ailments.

If culture can be used as a currency to understand and serve a community, it can also be a trap, if the culture is painted with too broad a brush. We think we “know” the so-called Hispanic community -- generalizing to certain tropes about language, love of family, deference to authority figures, etc. -- and we rarely stop to question whether our initial assessments still hold true.

Tuesday, February 14, 2017 - 2:11pm
Plain Text Author: 
Esther Cepeda